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Our Story

We Are ME Cosmetics creates clean, dermatologist- and consumer-tested cosmetic solutions with a level of detail only possible by a team of women who have, “been there, dealt with that”. We deliver game-changing products that tackle your beauty concerns head on, and from every direction.

As our founder Camille Barreto struggled with thinning hair over two decades, she consistently came up empty handed when searching for a luxurious, confidence-boosting beauty product to conceal her hair loss.

Aware that over 50% of women suffer from hair loss and passionate about helping women overcome beauty concerns, Camille dedicated herself to developing a truly transformative cosmetic solution. This is how category-creator We Are ME Cosmetics was born.

Camille quickly grew We Are ME nto a brand with a clear mission: to transform self-consciousness into self-confidence.

ME Cosmetics is more than a line of products. We are a community where everyone is seen and heard, allowing us to create a truly transformative esthetic arsenal that empowers women everywhere to fearlessly conquer each day.

Our Founder

Welcome to the We Are ME Cosmetics community, where our mission is to transform self-consciousness into self-confidence!

No matter who you are or where your personal journey has taken you, we all face adversity. After experiencing hair thinning in my early 20s, self-consciousness and anxiety swept over me like an overwhelming wave. For years I relentlessly searched for hair loss concealers in the beauty aisles I so love, but always fell short. While over 50% of women experience hair thinning or loss, no product shelf contains cosmetic solutions that effectively address our need.

Faced with a choice between accepting the status quo or upping the ante in the beauty industry, I decided to expand those amazing beauty aisles with an innovative and transformative cosmetic solution to help us live life fearlessly. ME Cosmetics was born to serve up a powerful gust of wind that helps us soar!

Our hero product – Can’t Stop Me Now™ The Scalp Foundation™ – is life changing for so many women and serves as a first step in the We Are ME Cosmetics mission.

Adversity can make us stronger when we recognize that there is a gift on the other side.

Your confidence crusader,

Camille Barreto

ME Time

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OUR COMMUNITY

#WeAreMe

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